Wednesday, August 17, 2011

What's the most lame product you've ever seen?

Wha?
How on earth do products like this make it out the door? When you think about how many stages there are in a product life cycle, market research, sketching, prototyping, manufacturing it boggles my mind how this one got past the first stage. Here are just some of the things that make me want to find the person responsible for this and shake him/her:
  • The over $4 price point. The banana packaging makes me think kids might find this desirable, but this is way too expensive to delight a sane parent. 
  • This isn't bubble bath--it's hair product. So this is in the same category as CREW, Bed Head, Dove, and other brands that scream "you respect yourself and we respect you. Let's make you look good." This brand screams "We are very silly and gross! Massage this on your hair."
  • I'm all for Zagging when others Zig however, it needs to be done with your market in mind. Who on earth is this for? Is it human?
  • The monkey theme is cute but monkey brains aren't cute.

What's the most lame product you've ever seen?

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